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My Lead Gen Secret Review and Results

If you’re looking for a My Lead Gen Secret review, you’re in the right spot. I used to be a user of My Lead Gen Secret. I even had 5 accounts back then.

In this article, I’ll explain what My Lead Gen Secret is, my experience and results using it, and why I don’t recommend it.

Table of Contents

  1. What is My Lead Gen Secret?
    1. The Biz Opp Email Leads
    2. The Master Email Swipes
    3. The Affiliate Program
  2. My Lead Gen Secret Results
  3. Why I don’t recommend My Lead Gen Secret?
    1. Weird traffic sources
    2. Are they fabricating sales?
  4. Conclusion

What is My Lead Gen Secret?

My Lead Gen Secret is a lead generation program. They have two products and an affiliate program.

The Biz Opp Email Leads

The main product of My Lead Gen Secret is biz opp email leads. It will give you 100 leads per day if you don’t have any upgraded downline, or 200 leads per day if you have at least 1 upgraded downline. Most of the leads are from the US.

The price of My Lead Gen Secret is $30 per month. However, when you first join, there is an additional one-time set-up fee of $30. So, it’s $60 in your first month and then $30 monthly.

Where do these leads come from? They implicitly say on their main sales page that these leads are co-registration leads.

Co-registration leads are leads that opt in through a co-registration form. This form gives you options to sign up for extra stuff besides the main offer, and you do that by checking boxes.

The extra stuff is offered by different mailing list owners. So, if someone checks the boxes, they’re subscribing to multiple mailing lists simultaneously.

Since people can sign up for multiple mailing lists through one form, the cost of getting the leads can also be shared among the mailing list owners. This could reduce the cost of co-registration leads.

My Lead Gen Secret provides an internal mailer with its tracker to email these leads. You can use this mailer once a day. You also have the option to download the leads and import them to your own email list software.

The Master Email Swipes

Besides the main product above, My Lead Gen Secret also has an additional product called the Master Email Swipes.

It’s a collection of 30 promotional emails you can customize and use to promote My Lead Gen Secret or other offers.

It’s not included in your My Lead Gen Secret membership, so you need to purchase it separately if you want it.

The Master Email Swipes has two prices. If you buy it when it’s presented as a one-time offer (OTO) while you sign up, the price is $29.95. If you purchase it later, the price will be $59.95.

The Affiliate Program

My Lead Gen Secret’s affiliate program is more like an MLM than an affiliate program. In most affiliate programs, you can only earn from your direct referrals.

Even in multi-tier affiliate programs, you can usually only earn from two levels below you. But, in the My Lead Gen Secret affiliate program, you can earn from five levels below you.

The compensation plan pays you $5 per month for upgraded members in level 1; $4 for level 2; $3 for level 3; $2 for level 4; and $1 for level 5 as long as they remain upgraded members.

Then, there is a one-time commission for the Master Email Swipes. The commission is $5, $4, $3, $2, and $1 for the same order of levels as above if the purchase happens at the OTO price of $29.95, or $10, $8, $6, $4, and $2 if the purchase occurs at the regular price of $59.95.

You can request a payout at any time as long as your commission has reached the minimum threshold of $30. They provide three payment methods: Paypal, check, and bitcoin.

One unique thing about My Lead Gen Secret is that you can have multiple accounts. You can also sign up for new accounts through your own affiliate link. So, you can earn commissions from your own purchases.

My Lead Gen Secret Results

I joined My Lead Gen Secret at the end of April 2022. At that time, I only purchased 1 account. After being a member for 11 days and having 1100 leads, I got my first sale.

My first month with My Lead Gen Secret was pretty good. I got 10 sales and made $52.1. My Return on Investment (ROI) was still negative, but I was almost breaking even. So, I continued my membership there.

Almost all of my sales in the first month were for My Lead Gen Secret and the Master Email Swipes, but I did make 1 Clickbank sale as well.

A few days later, in early June, I broke even and made a profit. So, I bought 4 new accounts and the Master Email Swipes.

I opened each subsequent account under the previous one. So, I opened my second account under my first, my third under my second, and so on.

This structure optimized the commissions and rebates (commissions from my own purchases) that I received. It also ensured all my accounts, except the last one, had at least 1 upgraded downline, so I got 200 leads from them.

I also joined The Home Business Academy (HBA) because I heard that HBA works quite well as an offer with My Lead Gen Secret.

However, what happened after that was not what I expected. My sales were not much different from my first month when I only had 1 account, even though my leads have multiplied. And I emailed my leads almost every day.

I also found other issues that made me uncomfortable with My Lead Gen Secret. So, after 2 months, I canceled 4 of my accounts. And a month later, I canceled my last account.

Thus, I used My Lead Gen Secret for 4 months. And I had 5 accounts for 2 of those months. After I stopped using them, I still got commissions from My Lead Gen Secret because I still had upgraded downlines.

Almost all of my downlines came from My Lead Gen Secret’s leads. I almost never promoted My Lead Gen Secret outside My Lead Gen Secret.

To see how much money I earned and what my ROI was, here’s a snapshot of my revenue and expenses related to My Lead Gen Secret (MLGS):

CategoryAmount
MLGS rebates$92.58
MLGS commissions$515.07
The HBA commissions$96.63
Clickbank commissions$19.60
Total Revenue$723.88
MLGS fees$510
The Master Email Swipes$29.95
The HBA fees$50.00
Total Expenses$589.95
Total Net Profit$133.93

All the above commissions are net commissions that I received. So, things that affect the final amount, such as transfer fees, prevailing exchange rates, etc., are already factored in. The figures also exclude unpaid commissions.

As you can see, I profited from My Lead Gen Secret. I got a positive ROI of 22.7%. But, even though I did well with the program, I can’t recommend it. Let me explain why.

Why I don’t recommend My Lead Gen Secret?

As I said earlier, I found issues that made me uncomfortable with My Lead Gen Secret. These issues led me to suspect that My Lead Gen Secret is engaging in dishonest practices.

That’s why I stopped using and recommending My Lead Gen Secret, even though I was making a profit with it. Here are the top 2 issues that I found:

Weird traffic sources

In early June, the tracker I used with My Lead Gen Secret spotted some weird traffic sources. And this happened on all five of my accounts.

My Lead Gen Secret actually prohibits its members from using any third-party link tracker with their internal mailer. Their reason is “to avoid tracker overlapping issues.”

I think that reason is far-fetched. So, I went ahead and used a third-party link tracker with their internal mailer. The tracker I used with it was LeadsLeap.

Back to the weird traffic sources, here’s a screenshot of the stats of one of my accounts:

my lead gen secret stats 1

Now what I did in My Lead Gen Secret was send emails, so how could I get traffic from search engines and social media like Google, Youtube, Facebook, etc.?

If what I was doing was sending emails, then the traffic should only come from emails, right? This is why I said those traffic sources are weird.

This finding makes me suspect that My Lead Gen Secret is engaging in dishonest practices. I wonder if most of their traffic comes from their leads. I even wonder if I really sent emails when I clicked that send button in the internal mailer.

I once asked their customer support to be opted-in to their system as a lead, because I wanted to see the emails sent with their internal mailer.

The customer support guy said he couldn’t do that because “the system does not permit the addition of outside leads.” So, I never saw any emails sent through their internal mailer.

Now, most of their traffic was indeed identified by my tracker as direct traffic. And email traffic is one type of direct traffic, but not all direct traffic is email traffic.

For example, if you add the attribute “rel=noreferrer” to the HTML code of a link on your site, the traffic from that link will be classified as direct traffic instead of being attributed to your site.

People usually use that code to hide their site as a referrer. So, My Lead Gen Secret’s direct traffic may not be email traffic, but traffic from other sources hidden by them.

If they only use high-quality traffic, like social media traffic, it may not be a big deal, although it’s still unethical. But what if they also use junk traffic?

Are they fabricating sales?

This may sound ridiculous, but it could be true. My Lead Gen Secret may fabricate some of the sales that their members generate to keep them as members and promote their program.

I first heard about this from Barry Masterson’s video that I embedded below. At first, I thought Barry was exaggerating. But then, I found at least two things that indicated Barry’s opinion could be valid.

First, my LeadsLeap tracker spotted traffic from the domain myleadgensecret.com a few times when I used their internal mailer. Here’s one of the screenshots:

my lead gen secret stats 2

Here’s another screenshot showing the same thing:

my lead gen secret stats 3

So, I got some people coming from their domain name because I sent emails to their leads. That’s pretty bizarre, isn’t it? My educated guess is that these people are My Lead Gen Secret team.

While I can’t make a strong connection between this traffic and my sales, the My Lead Gen Secret team may visit their members’ links to fabricate a sale.

Remember, people can hide their domain name as a referrer, so the traffic from their domain to my links could be more than what my tracker spotted.

The second thing that makes me think Barry’s opinion could be valid is that the number of sales I got after having 5 accounts was not much different from the number of sales I got in my first month when I only had 1 account.

That’s a bit strange, isn’t it? With my leads multiplying, the results should have also increased proportionally. But my results were relatively stagnant. That may have happened for the following reasons.

When I first joined My Lead Gen Secret, I briefly promoted it outside its leads. But then I stopped and only promoted to its leads because I wanted to see if I could get a positive ROI without promoting it to the outside world.

So, the My Lead Gen Secret team might have fabricated some of my initial sales to keep me encouraged. But then they stopped or reduced the fabricated sales when they saw I was only promoting to their leads, but not to the outside world.

This explains why my first month’s sales were pretty good but then stagnated when I had 5 accounts. This is, of course, just an educated guess, as it’s hard to get any solid evidence of this.

If they do fabricate sales, they may only fabricate some sales. It’s unlikely that they fabricate all sales from their internal mailer because it could make them lose money.

Conclusion

There are other issues that made me uncomfortable with My Lead Gen Secret, but the two above are the ones with the strongest empirical basis.

Even though I made a profit from My Lead Gen Secret, I believe businesses that engage in dishonest practices won’t be sustainable. Moreover, such businesses usually only benefit a few and harm many.

In My Lead Gen Secret, the variation in results between members is very high, even when they are generally doing the same thing.

This is probably because they are fabricating sales or driving good traffic to some of their “successful” members while driving junk traffic to others.

I want to build my business by providing value to others. And the way My Lead Gen Secret does business is against my principles. That’s why I stopped using and recommending them.

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2 thoughts on “My Lead Gen Secret Review and Results”

  1. This has been quite an informative and detailed review. While I would agree that a number of your allegations do not have concrete evidence to support your theories, I will say though that what you have been able to identify does give one enough food for thought.

    And the video from Barry does put the proverbial icing on the cake. And I have come to realize that when your gut is trying to tell you something you ought to pay attention.

    I have also had a solo ad provider tell me he has had no results using the platform. So how is it that some folks will get a couple of sales right out the gate and others zero?

    It then does seem like you are credited with a couple of wins to keep you in the mix as it were.

    Thanks for the insights you shared.

    Reply
    • No problem David, thanks too for your comment.

      Yes, it’s hard to find solid evidence to prove my hypothesis due to the non-transparent nature of the My Lead Gen Secret system.

      For example, in our own email lists or even safelists, we can know for sure that the system really sent our emails because we can receive the emails that we sent.

      In My Lead Gen Secret, we cannot receive the emails that we sent. As I wrote above, I actually asked their customer support to add me to their system as a lead, but they said “the system does not permit the addition of outside leads.”

      Because of these limitations, I could only make a conjecture based on what I accidentally found with my tracker.

      Reply

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